Philippa Davies

FYI Network

FYI Network Photo

I’m a writing and software coach, who helps enterprising people create content – especially books and video – to reach more clients and customers.

Founder of Voiceworks in London, a communication skills training company where our clients included GE, Coutts Bank, BBC, Channel 4, Hewlett-Packard and John Lewis Partnership. Clients included blue chip board directors, Prime and Cabinet Ministers and Olympic Performance Directors.

In 2007, John Lewis asked me to help integrate their online business, which was experiencing phenomenal growth. I learnt front end website coding to help with this change programme which got the techies influencing the business much more. Since then, I’ve been in an app development team (Stay Calm and Stay Cool apps), run WordPress User Wales, taught for Software Alliance Wales and become editor at FYI Network, online community noticeboards in Welsh towns. I’ve spoken at Facebook about this experiment.

So my strengths can be best used by small businesses which want to extend their reach considerably online, using appropriate means. I’ve an MSc in Business Psychology, my bestselling book ‘Irresistibility’ was serialized by the Times and I teach online for Udemy and The Economist.