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Why are Customer Touchpoints Important for your Business?

Posted: 6th September 2017

By: Kim Gilmour

Defined as ‘an influential action or contact’, each touchpoint is a message that collectively forms part of your customer’s experience. But why are they important and how can you improve…

9 Ways To Sell More Without More Selling

Posted: 21st August 2017

By: Julie Gibson

Is your business trustworthy? Then Prove It! In today’s world, words are cheap. Anyone can (and many businesses do) say how good they are without backing it up with solid…

Who is Your Target Customer?

Posted: 24th July 2017

By: Sandra Garlick MBE

I frequently work with business owners who say they want to reach their target customer.  But who is your target customer? So often I have attended networking groups and hear…

Over-Delivering – The Secret to Wowing Your Customers

Posted: 17th July 2017

By: Julie Gibson

Over-delivering offers your company a massive advantage over competitors, especially if you don’t already have an established reputation. It’s something anyone can do with little effort that produces incredible results.…

How to use Twitter for Business

Posted: 10th July 2017

By: Kim Gilmour

Many people tell me they feel that Twitter is overwhelming and yes, at times, I agree! Leave Twitter for a few hours and you’ve got 500 Tweets to scroll through…

Why Diets Don’t Work

Posted: 6th July 2017

As far as I am concerned, where weight loss is the issue, “diets” don’t work. So why is that? “Diet” is actually a confusing word because it actually means “the…

Can you claim an extra £100k Inheritance Tax Allowance?

Posted: 22nd May 2017

Snappily entitled the ‘Residential Nil Rate Band’, this new measure could make a significant difference to those with estates over £325k but to benefit your Will must meet certain criteria….…

Seven and a half things you need to know before buying an aloe vera product

Posted: 15th May 2017

By: Mandie Cran

Whether it is grown organically: The organic label only applies in the UK, but you can still buy products which have been grown organically, even if they don’t have the…

What to Wear to a Conference

Posted: 4th May 2017

By: Hazel Robinson

Attending a conference as a delegate is a fantastic opportunity to get lots of ideas to develop your business and make some great contacts. Wearing something that you feel comfortable…