Knowledgebase

Showing all "Start up support" articles

The 4 Step Social Media Selling Blueprint

Posted: 16th March 2023

By: Kaz Johnson

Step 1: Target Audience Analysis and Personalization Before making your presence felt on social media, conduct a detailed target audience analysis, focusing on factors like demographics, psychographics, and preferences. Analyze…

My WiRE Journey – Dare to Dream

Posted: 5th November 2021

  My name is Chris Rushton. I wanted to share with you, my journey of being a WiRE member and the success that WiRE has given me to date. My…

Against The Odds

Posted: 1st May 2018

Of course, I don’t need to tell you that the history of women in business enterprise is a proud one. In less enlightened times, women tirelessly supported the rural businesses…

Why are people weird about book-keeping?

Posted: 10th January 2018

Why are people weird about book-keeping? I have always thought, people avoided their book-keeping, because they didn’t want to know the answer! As a money coach, it is usually because…

Six steps to developing a social media plan for your business

Posted: 9th January 2018

Every business owner knows that their business needs to have a social media plan that integrates with their marketing strategy and, most importantly, delivers measurable results. But the question is…

Common food safety mistakes made by a growing food and drink business.

Posted: 12th December 2017

You have a food and drink business producing brilliant products and this is the year to grow. You have identified the people in your target marketplaces (such as retailers) and…

Distortions, Deletions and Generalisations

Posted: 30th May 2017

Distortions, Deletions and Generalisations – What do you say, without thinking that could be causing your own stress, low mood, depression and anxiety? In only a couple of days last…