Knowledgebase

Showing all "Social media" articles

Facebook focuses on Personal newsfeeds – Should small businesses stop posting?

Posted: 15th January 2018

In short absolutely not – this is your time to truly shine! These are exciting times for consumers because with all of its flaws Facebook are really at the forefront…

The end for Facebook Pages? How to adapt to Facebook’s Announcement on business pages

Posted: 15th January 2018

By: Louise Dillon

Today Facebook’s announcement on business pages made headline news.  Mark Zuckerberg announced Facebook was changing its newsfeed to make personal connections more prominent and reducing the amount of business posts shown.…

Six steps to developing a social media plan for your business

Posted: 9th January 2018

By: Esther Partridge-Warner

Every business owner knows that their business needs to have a social media plan that integrates with their marketing strategy and, most importantly, delivers measurable results. But the question is…

Quality Visuals on a Shoestring

Posted: 14th November 2017

By: Kim Gilmour

Did you know 90% of the information transmitted to the brain is visual and this is processed 60,000 faster than text? So it can’t have escaped your attention that visual…

Mirroring and modelling your ideal client!

Posted: 23rd October 2017

We can’t be all things to all people.  Not everyone will want our product or service.  So running a successful business is all about knowing who your Ideal Client is…

Vaguebooking? Please Stop It. Now!

Posted: 16th October 2017

For many years now I’ve held a pet peeve, primarily with Facebook although it does pop up on other social networks from time to time.  So, imagine my sheer joy…

15 Quick Ways to Improve Your LinkedIn Profile

Posted: 6th September 2017

By: Kim Gilmour

LinkedIn is a very powerful platform for building and promoting a business, creating a network and connecting with people. But are you making the most of all of the features…

New Google My Business Features

Posted: 9th August 2017

By: Claire Bareja

Have you seen the latest up date to Google my Business? Google my business posts have been around for a couple of weeks now, and I am slowly getting to…

How to use Twitter for Business

Posted: 10th July 2017

By: Kim Gilmour

Many people tell me they feel that Twitter is overwhelming and yes, at times, I agree! Leave Twitter for a few hours and you’ve got 500 Tweets to scroll through…