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The 4 Step Social Media Selling Blueprint

Posted: 16th March 2023

By: Kaz Johnson

Step 1: Target Audience Analysis and Personalization Before making your presence felt on social media, conduct a detailed target audience analysis, focusing on factors like demographics, psychographics, and preferences. Analyze…

Send A Card To A Friend Day & Other Such Promotions

Posted: 9th January 2018

Everyone loves a bargain, particularly in January when money is tight. At Topdogdays we spend our time scouring the web searching for the best deals and discounts that we can…

Referrals – why you should ask for them and how to do that

Posted: 16th October 2017

By: WiRE Team

By Jan Cavelle The easiest way to meet someone new socially is for a friend to tell someone else how great you are and introduce you.  You are likely to…

HOW TO WORK WELL WITH GATEKEEPERS

Posted: 29th August 2017

By: WiRE Team

Jane Cavelle is a business coach and sales coach who particularly (though not solely!) works with women in business, be it their own or other people’s.   I do sales…

9 Ways To Sell More Without More Selling

Posted: 21st August 2017

Is your business trustworthy? Then Prove It! In today’s world, words are cheap. Anyone can (and many businesses do) say how good they are without backing it up with solid…

Who is Your Target Customer?

Posted: 24th July 2017

I frequently work with business owners who say they want to reach their target customer.  But who is your target customer? So often I have attended networking groups and hear…

Over-Delivering – The Secret to Wowing Your Customers

Posted: 17th July 2017

Over-delivering offers your company a massive advantage over competitors, especially if you don’t already have an established reputation. It’s something anyone can do with little effort that produces incredible results.…

Do you diminish your value when you discount your products and services?

Posted: 10th July 2017

So often I see companies offering “Free Stuff“, “Special Offer“, “Cheapest” when advertising products and services. Having a special offer or promotion is great, but when you start a business…

HOW TO MAKE FRIENDS WITH MONEY

Posted: 3rd July 2017

By: WiRE Team

JanCavelle.co.uk ENTREPRENEUR, WRITER, SALES AND BUSINESS COACH FOR WOMEN Regular contributor to Real Business Magazine, see more Real Business articles by Jan here One of the things that holds women…

How to stop working weekends and get a handle on your work-life balance

Posted: 20th March 2017

By: Clara Wilcox

What if I told you that if you by recognising one phrase, you could get a handle on your work-life balance? Would you believe me? That it isn’t achieved by…