Knowledgebase

Showing all "Promotion" articles

10 Top Tips for Email Marketing Campaigns

Posted: 15th April 2016

By: Liz Walsh

A main part of our marketing mix at Topdogdays is our regular email newsletter that goes out to over 14,000 email subscribers. Topdogdays provides information on deals & top tips…

Five top tips for a healthy business

Posted: 4th April 2016

By: Anita Williams

Business leaders are challenged daily by the fundamentals of strategy, structure and process. I have examined these three key segments of a strong business plan and scrutinized the dimensions which drive them. My…

WiRE Guide to Great Networking

Posted: 9th November 2015

WiRE Networking Means Business Networking is about support, inspiration and motivation. It’s about sharing ideas knowledge and expertise and helping each other to be successful, but it’s also about getting…

Writing an Effective Press Release

Posted: 11th May 2015

Writing a press release can be a scary prospect, but once you know the basics it’s a simple and very effective way of promoting your business. Newspaper and magazine editors…

Show Survival Guide

Posted: 11th May 2015

Guidelines for successful exhibiting at Shows Making a positive impact at a show will help your business: achieve sales on the day, gain leads for future business and boost your…

No time for false modesty

Posted: 11th May 2015

The Refectory at St Davids opened in May 2006, as part of a multi-million pound restoration of the Cloisters at St Davids Cathedral, Pembrokeshire. Refectory owner Bill Sewell brought PR…

How regular e-newsletters can help you sell through education

Posted: 11th May 2015

Have you ever noticed how some people at a Farmers’ markets just have a knack of engaging your interest? Maybe they go through the best cooking method to get melt…

How Press Releases can help raise the profile of your Business

Posted: 11th May 2015

Local and national press coverage can significantly help small and growing businesses to raise their profile. The most common way of communicating to the media and connecting with your target…

Finding New Customers

Posted: 11th May 2015

Finding customers is of interest to us all – new businesses as well as established ones – we all need customers to survive and to flourish. The key to success…

Alternative Promotional Ideas

Posted: 11th May 2015

This article focuses on some of the low-cost, no-cost promotional ideas particularly suited to the budget restrictions and entrepreneurial spirit of the smaller business. Introduction Promotion is essentially a communications…