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Making Money Through Affiliate Marketing

Posted: 28th March 2017

Have you ever considered unlocking the potential of your website by making money through affiliate marketing?  More often than not, running your own business means you are an expert in…

Seven things you need to know about the new LinkedIn

Posted: 24th March 2017

In the early months of 2017, LinkedIn has rolled out the biggest redesign of its desktop version since the platform was launched in 2003. LinkedIn says its key objective is…

“My Mate Says ….”: 5 Common Social Media Myths Debunked

Posted: 24th March 2017

Without exception, every time I embark on some social  media training, either with a 121 client or a delegate on one of my workshops, the phrase “my mate says” always…

Being naked doesn’t get you noticed.

Posted: 21st March 2017

Have you ever noticed how many vans on the road are just plain. Are these people’s car-substitutes or are they a business vehicle? Pretty sure most of them belong to…

Who is Your Customer?

Posted: 20th March 2017

This week I’ve been working with several clients on getting to understand who their customer is.  It’s not enough to have a great product or service, you need to understand…

Get the most from your Business reviews and Testimonials

Posted: 20th March 2017

How many times have you checked out hotel reviews on TripAdvisor before booking your holiday? Or checked out what people have been saying about a local restaurant on Facebook before booking…

Planning to Fail or Planning to Succeed?

Posted: 19th March 2017

No matter what is going on in the  business world, what political changes are happening, the state of the economic climate or local challenges that arise, business need to plan…

A picture paints a thousand words

Posted: 16th March 2017

A single image used in your business can convey numerous messages, and these messages are providing your potential customers with their first impressions of your business. Creating a first impression…

Content with your content?

Posted: 13th March 2017

Marketing messages are used across such a variety of mediums in business – they are in the words on your website, the posts on your social media, the slogan on…

Hitting your business bullseye

Posted: 10th March 2017

You need to know who your target market is in order to understand the best way to promote to those customers. You need to understand your customer in order to…