Knowledgebase

Showing all "Marketing" articles

9 Ways To Sell More Without More Selling

Posted: 21st August 2017

By: Julie Gibson

Is your business trustworthy? Then Prove It! In today’s world, words are cheap. Anyone can (and many businesses do) say how good they are without backing it up with solid…

New Google My Business Features

Posted: 9th August 2017

By: Claire Bareja

Have you seen the latest up date to Google my Business? Google my business posts have been around for a couple of weeks now, and I am slowly getting to…

CUSTOMER LOYALTY: HOW DO YOU RETAIN YOUR CUSTOMERS?

Posted: 7th August 2017

By: Sandra Garlick

There are various reasons that a person or business remains loyal to a particular brand, however traditional loyalty is often forgotten, over price. Many independent retailers have gone out of…

Who is Your Target Customer?

Posted: 24th July 2017

By: Sandra Garlick

I frequently work with business owners who say they want to reach their target customer.  But who is your target customer? So often I have attended networking groups and hear…

Over-Delivering – The Secret to Wowing Your Customers

Posted: 17th July 2017

By: Julie Gibson

Over-delivering offers your company a massive advantage over competitors, especially if you don’t already have an established reputation. It’s something anyone can do with little effort that produces incredible results.…

Predicting the future.

Posted: 10th July 2017

By: Victoria Reece-Heal

For small businesses to survive, grow and stay ahead of the competition involves knowing the unknown – predicting the future. Understanding where you want to be and how to get…

Do you diminish your value when you discount your products and services?

Posted: 10th July 2017

By: Sandra Garlick

So often I see companies offering “Free Stuff“, “Special Offer“, “Cheapest” when advertising products and services. Having a special offer or promotion is great, but when you start a business…

How long should my blog post be?

Posted: 10th July 2017

By: Tosca Lahiri

When I hand over a new website to a customer and show them how to write a blog post the question I am asked the most is how long should…

How should your business respond to tragic events on social media?

Posted: 26th May 2017

By: Louise Dillon

The tragic events in Manchester was shocking but also disturbingly familiar. There have been too many atrocities, too many silences, too many occasions which require us to show our solidarity…