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Over-Delivering – The Secret to Wowing Your Customers

Posted: 17th July 2017

By: Julie Gibson

Over-delivering offers your company a massive advantage over competitors, especially if you don’t already have an established reputation. It’s something anyone can do with little effort that produces incredible results.…

Predicting the future.

Posted: 10th July 2017

By: Victoria Reece-Heal

For small businesses to survive, grow and stay ahead of the competition involves knowing the unknown – predicting the future. Understanding where you want to be and how to get…

Who is Your Customer?

Posted: 20th March 2017

By: Corinne McLavy

This week I’ve been working with several clients on getting to understand who their customer is.  It’s not enough to have a great product or service, you need to understand…

Get the most from your Business reviews and Testimonials

Posted: 20th March 2017

By: Claire Bareja

How many times have you checked out hotel reviews on TripAdvisor before booking your holiday? Or checked out what people have been saying about a local restaurant on Facebook before booking…

Hitting your business bullseye

Posted: 10th March 2017

By: Victoria Reece-Heal

You need to know who your target market is in order to understand the best way to promote to those customers. You need to understand your customer in order to…

How To Track Down A Deal In Business

Posted: 1st March 2017

By: Liz Walsh

My business Topdogdays is all about tracking down the best deals & discounts for top visitor attractions around the UK. It struck me recently that many of these offers can…

How to identify your ‘ideal clients’ for your Beauty or Holistic business

Posted: 20th February 2017

By: Claire Bareja

As a beauty professional you are naturally creative and caring, I think. You want to help everyone to make them feel and look good. But when it comes to marketing your business you…