Knowledgebase

Showing all "Copywriting" articles

How to Write Good Copy for Websites

Posted: 9th January 2018

By: Kim Gilmour

I look at a lot of websites for small businesses, after I meet people networking or when looking to find clients or local suppliers. The thing I notice is that…

Quality Visuals on a Shoestring

Posted: 14th November 2017

By: Kim Gilmour

Did you know 90% of the information transmitted to the brain is visual and this is processed 60,000 faster than text? So it can’t have escaped your attention that visual…

Vaguebooking? Please Stop It. Now!

Posted: 16th October 2017

For many years now I’ve held a pet peeve, primarily with Facebook although it does pop up on other social networks from time to time.  So, imagine my sheer joy…

Content with your content?

Posted: 13th March 2017

By: Victoria Reece-Heal

Marketing messages are used across such a variety of mediums in business – they are in the words on your website, the posts on your social media, the slogan on…

Top Tips for refreshing your business wording

Posted: 2nd March 2017

By: Cheryl Morris

Whether it’s your website, newsletter, emails, blogs or leaflets keeping your content up to date and fresh is crucial for any business. But how can you find new content? Simple,…

Why Do You Buy?

Posted: 27th February 2017

Have you ever bought something as a result of seeing an ad? Can you remember what was in the ad that made you want that product or was it a…