Knowledgebase

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What are keywords and how do I use them for my Beauty Salon?

Posted: 20th January 2019

By: Claire Bareja

What are Keywords? The definition as found online is ‘a word or concept of great significance’. Keywords are often talked about in relation to getting FOUND online. Either through websites…

Permaculture – refreshingly effective

Posted: 8th August 2018

By: Milly Carmichael

“Permaculture? Isn’t that all herb spirals and compost toilets? What’s it got to do with my business?   Maybe more than you think. Would you like your business to be…

When Life Bites You On Te Bum Again! Dealing With Change

Posted: 23rd April 2018

One of the reasons I’m self employed is because back at the start of 2012 I was made redundant.  Redundancy wasn’t a “dark cloud hanging over me” thing, at the…

Quick Divorce? Why you should consider Collaborative Family Procedure

Posted: 10th July 2017

Clients often tell us that they want to get divorced as quickly as possible, but with the best will in the world, the experience of many couples is that it…

Get the most from your Business reviews and Testimonials

Posted: 20th March 2017

By: Claire Bareja

How many times have you checked out hotel reviews on TripAdvisor before booking your holiday? Or checked out what people have been saying about a local restaurant on Facebook before booking…

Hitting your business bullseye

Posted: 10th March 2017

By: Victoria Reece-Heal

You need to know who your target market is in order to understand the best way to promote to those customers. You need to understand your customer in order to…

How To Track Down A Deal In Business

Posted: 1st March 2017

My business Topdogdays is all about tracking down the best deals & discounts for top visitor attractions around the UK. It struck me recently that many of these offers can…

Why Do You Buy?

Posted: 27th February 2017

Have you ever bought something as a result of seeing an ad? Can you remember what was in the ad that made you want that product or was it a…

How to identify your ‘ideal clients’ for your Beauty or Holistic business

Posted: 20th February 2017

By: Claire Bareja

As a beauty professional you are naturally creative and caring, I think. You want to help everyone to make them feel and look good. But when it comes to marketing your business you…