Knowledgebase

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Mailing Lists for your Beauty or Holistic Business

Posted: 15th May 2017

Your mailing list is a list or clients or potential clients who have agreed to go on a list allowing you to contact them to keep them informed of hints and…

Being naked doesn’t get you noticed.

Posted: 21st March 2017

Have you ever noticed how many vans on the road are just plain. Are these people’s car-substitutes or are they a business vehicle? Pretty sure most of them belong to…

Get the most from your Business reviews and Testimonials

Posted: 20th March 2017

How many times have you checked out hotel reviews on TripAdvisor before booking your holiday? Or checked out what people have been saying about a local restaurant on Facebook before booking…

Planning to Fail or Planning to Succeed?

Posted: 19th March 2017

No matter what is going on in the  business world, what political changes are happening, the state of the economic climate or local challenges that arise, business need to plan…

Why do I need Google+ Google Places for my business?

Posted: 6th March 2017

Why do I need Google+, Google places for my Beauty or Holistic Business? The short answer is because its Google!! Anything Google is important. It may seem hard to set…

How To Track Down A Deal In Business

Posted: 1st March 2017

My business Topdogdays is all about tracking down the best deals & discounts for top visitor attractions around the UK. It struck me recently that many of these offers can…

Why Do You Buy?

Posted: 27th February 2017

Have you ever bought something as a result of seeing an ad? Can you remember what was in the ad that made you want that product or was it a…

How to identify your ‘ideal clients’ for your Beauty or Holistic business

Posted: 20th February 2017

As a beauty professional you are naturally creative and caring, I think. You want to help everyone to make them feel and look good. But when it comes to marketing your business you…

Top Tips to Promote your Events

Posted: 7th November 2016

Years ago, to promote my Charity Dinner I would drive around with posters pinning them to notice boards and leaving them in receptions of local companies. Today things are so…

Enjoyment Theory

Posted: 19th September 2016

Job satisfaction increases job performance Dale Carnegie, the famous author and developer of self-improvement training, is quoted as saying “People rarely succeed unless they have fun in what they are…