WiRE Members share their top tips and tricks
Posted: 4th August 2014
The time will come for many Wire members when business success means that someone else is needed to share the workload. When that moment arrives – and you have to…
Posted: 29th July 2014
1. A blog helps to increase sales by informing customers of products/services/offers etc. 2. A blog establishes your business as an industry expert, helping to increase customer loyalty. 3. A…
Posted: 28th July 2014
What makes a business able to grow? Do you feel that the vision you originally had for your business has slipped away from what you have today? Sometimes it isn’t…
Posted: 7th July 2014
Introvert leaders can thrive in extrovert environments Eileen Brown I’m not much of an extravert which surprises those that see me in public social environments. I can hop between introversion and…
Posted: 4th June 2014
There are a few fundamental guidelines to bear in mind when writing all marketing copy. But there are also specific guidelines to bear in mind depending on whether you’re writing…
Posted: 2nd June 2014
Letting go can be really difficult at times. Carolyn Trafford from Reflections Coaching tells us how she stepped out of her comfort zone and faced her fears. I’d already had…
Posted: 28th May 2014
When you are looking to develop your business, there is a surprising number of Government and European Grants that you can potentially take advantage of. Rather than taking up the…
Posted: 28th May 2014
A regular email newsletter is a powerful tool for building relationships, informing and educating your customers and gaining repeat business. Here’s what to do: Build a mailing list of…
Posted: 28th May 2014
People love competitions, and used correctly, they can help boost your business. 1. To promote a product, special offer or event Competitions are a relatively inexpensive way to create a…
Posted: 19th May 2014
An elevator pitch is a 20-30 second verbal summary of what your company does. It must be clear and succinct and should encourage the listener to want to learn more.…
